Why Platinum?
Starting as a single van operation, Platinum Electrical Contractors grew its business 900 per cent in its first 5 years of operations to 12 vans with 30 staff. It’s now a truly national business. After growing his own business so successfully, CEO Joshua Nicholls decided to grow the Platinum brand throughout Australia by inviting highly motivated licensed electricians to join the Platinum Electrical brand as an electrical franchise.
Instant Success Around The Country
Franchising is the most successful class of business model in Australia. Franchises account for multi-billion dollar turnover annually, and have been the major support and catalyst for business growth across all sectors. The Platinum Electrical Franchises have also been instant successes around the country.
Want To Grow Your Business?
Platinum is looking for both current business owners who want to grow their business with world class systems and procedures and also top professional electricians who want to start their own business and have the support and market profile of a national brand. Platinum franchises are the ideal solution for the very best tradespeople who know the value of high quality client service and the absolute top standards of professional workmanship. If that’s you, we need to talk.
“Business systems that Platinum provide is what every business should have.”
“Platinum Electrical has brought to my existing business, structure, systems, quality endorsement and value. Key advantages have been many with one being coaching, this approach has provided my business with systems and has made it more accountable and transparent to myself showing me how a business should really operate both profitably and efficiently. Business systems that Platinum provide is what every business should have.”
Benn Dalton
Franchise Owner
Platinum Electrical Contractors Bayswater, VIC
Click here to express your interest
A Proven Business Model
Owning a Platinum Electrical franchise is all about growing a business in a structured, best business practice, client-friendly, fast and controlled way. Our business systems are the best in the industry. Our highly successful business model has proven its ability to sustain years of massive growth. We can provide you with an extremely efficient, cost-effective, well organized full service platform for your business. Whether you’ve been in business for years or thinking of making the move to go out on your own, A Platinum Electrical Franchise can take your business to a whole new professional and business level.
We’re a true professional electrical trades business, run by tradespeople. We know the industry, the problems, the hard work and the business and professional issues. You’ll be dealing with experienced trade professionals who speak your language fluently. One of the great advantages of a franchise is that you can get immediate backup when you need it on all levels of your business from basic administration to contract issues. That makes doing business a lot easier at the front line, and saves huge amounts of time and effort for busy people.
The franchise environment is perfect for growing businesses in a highly competitive and very demanding market. As your business grows, you can be certain that your Platinum Electrical Franchise is an investment that will continue to grow in value with it.
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Instant Quality Endorsed Certification
Our very high service standards have instant tangible benefits for franchisees in business terms. Platinum Electrical Contractors is an International Organization for Standardization ISO9001 certified Quality Endorsed Company and also a member of Master Electricians Australia. Both certifications command instant professional credibility and full licensing. These certifications are highly favoured by corporate customers and are essential advantages for major contracts. As a franchisee your business will also hold these certifications when you join the Platinum Electrical brand.
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Media Attention
Platinum Electrical has consistently received prestigious awards and media attention. Becoming a Platinum Electrical franchisee means our success becomes your success. You automatically inherit the goodwill and reputation that the Platinum Electrical brand carries:
- 2010 National finalist Action Coach My Business Awards (Optus medium business category)
- 2008 Sky Business Channel’s ‘In Business’ – 30 minute interview on Platinum Electrical
- 2007 Telstra Business Awards – Winner – National & NSW Panasonic Australia Business Awards (20-50 employee category)
- 2007 Channel 9’s ‘Your Business Success’ – showcased as the feature success story
- 2006 BRW Upstarts – Top 75 Fastest Growing Start Up Companies in Australia – 36th place
- 2005 Australia Post NSW/ ACT Small Business of the Year Award
Click here to see us in the media
“Working with Platinum Electrical has been everything that was promised (which is hard to find these days) It has been a much better way to grow my businesses than doing it alone, and it has helped me grow as a business person. I feel I have learnt an untold amount through the process this far which I could take with me in any other ventures I may choose at a later date -although I want to stay around because it’s a great team to be a part of.”
James Eggleston
Franchise Owner
Platinum Electrical Contractors Victoria Park, WA







